Final Digipak

Digipak by Chloe Owen Above is my final 6 paneled digipak for my music video. I have decided to go with this design as; it takes elements from all 3 of my plans and is rearranged to form an indie style digipak. My bands name is at the top of the digipak which is conventional for this genre so therefore I have conformed to the conventions in this sense, the images of Shannon both challenges and conforms to conventions; it challenges it in a way that it is normally images of the band that is used but also it conforms to the conventions as Shannon is not directing the audience which is typical of the indie genre as they focus on the narrative, and not really addressing the audience.

Comments

Post a Comment

Popular posts from this blog

Music Video Structure Analysis- Including Goodwins Ideas

Below is an embedded prezi I created in order to show my understanding of how a music video is constructed. I began using basic titles which included the basic structure, performance, narrative etc. Then I included Goodwin's key ideas to identity and how each of his ideas were constructed in the music video.This allowed me to gain a clear understanding of how a music video was structured and why each element was used in order to appeal to the demographic.  
Read more

Institutions: Record Label

Institutions Record Label from Chloe Owen Above is an embedment of my powerpoint presentation which was uploaded to slideshare. As this isn't very detailed due to the record label being slightly older than newer record labels that have evolved. I have included basic information on the record label and why the record label would be suitable for my artist. 
Read more

Music Video Structure

Image
Katy Perry- Roar   https://www.youtube.com/watch?v=CevxZvSJLk8 Music videos often contain a number of different elements: Performance, Narrative, Thematic, Symbolic. Performance- In Katy Perry's Roar video she is seen to appear performing in an unusual surrounding, which in this case is a jungle. The video contains many close ups of the artist and there is a particular visual style that seems to go with the artist which is her clothing. Katy is the figure of an erotic gaze, an object of male desire which is a voyeuristic gaze. Narrative- The video tells a story that is featured in the lyrics or is suggested by the lyrics. In this music video binary opposites are used to show the day vs the night. Also Todorov's narrative theory is shown in this music video as, at the beginning there is a clear equilibrium which clearly sets the scene with both male and female being in the frame, a disruption then occurs when the tiger comes on screen sweeping the male of his feet. Due to...
Read more